The iO is Oral-B\'s best technology: Clinically Proven 400% More Plaque Removal Along Gumline versus a regular manual toothbrush. A Round head and gentle micro-vibrations, the Magnetic interaction delivers smooth, harmonious motion through a Synchronized cleaning action (micro-vibrations synced with oscillations). A Built-in-2-Minute Timer ensures an even easier experience, helping you get an optimal clean on all your teeth. The Oral-B\'s quadrant timer breaks the two minutes up into four 30-second intervals to clean each quadrant of your mouth; we keep the time, so you don\'t have to. Delivering the perfect pressure is done by having a Pressure Sensor. The Pressure Sensor Indicates optimal cleaning pressure and warns of over pressure. With an accompanying travel case, you\'ll have a fresh clean everywhere you go. We\'re with you on your next trip or even your mid-day on-the go brushing! Best of all, it is brought to you by Oral-B-the 1 brand used by dentists worldwide.* *Based on surveys of a representative worldwide sample of dentists carried out for P&G regularly. Do not use on children under age 3. Replace brush (head) every 3 months or sooner if brush head becomes worn.

• FOR HEALTHIER GUMS IN JUST 1 WEEK remove 100% more plaque* with ORAL-B’s MOST ADVANCED TECHNOLOGY *vs a manual brush
• PROTECT YOUR GUMS WITH iO PRESSURE SENSOR, Oral-B\'s only one to signal if you are applying the PERFECT PRESSURE for an effective and safe clean
• Always MAXIMIZE YOUR CLEAN with iO LIGHTRING TIMER -that celebrates a dentist recommended 2-minute brush- and REFILL CHANGE ALERT
• PERSONALIZE YOUR BRUSHING choosing among 3 CLEANING MODES: Daily Clean, Sensitive, Whitening
• Oral-B ROUND brush heads REACH WHERE RECTANGULAR manual brushes DON\'T. Experience our BEST CLEAN from Oral-B, brand most used by dentists worldwide