Product DescriptionTo guard against thermal & UV damage - A true damage defense hero against the harsh effects of daily styling and exposure to UV and environmental pollution-Helps prevent damage and guards against color fade for beautiful, vibrant, healthy-looking hair. Used prior to styling, hair is fortified inside and out. Our innovations are d..

A gentle color-protecting shampoo for weak or multi-processed hair. Provides a dense, cushiony lather that rinses away easily, helping to prevent tangles and protect hair fibers. This rich shampoo will significantly improve your color rentention, add shine and smoothness, and tame your flyaway hair. A rich color-protecting conditioner for damaged o..

Product DescriptionFor Bond Strengthening and Color Longevity: This powerful at-home treatment goes deep to infuse hair with a brilliant, bond-strengthening defense system. The result? Less breakage, more protection from heat styling; and hair has instant softness and shine. The kind you can see and feel on contact. Our innovations are designed to ..

Product DescriptionTake a welcome break from time-consuming wet-washes and blowouts without sacrificing an ounce of style. Joico Weekend Hair Dry Shampoo not only extends your \'do for days but doubles the longevity of haircolor to keep the big fade away. With oil- absorbing ingredients and volume boosters that deliver a gorgeous just-washed fullne..

Product DescriptionGet the blowout of your dreams with New Joico Dream Blowout- our one-and-done blow-drying solution that saves major time, shields hair from thermal damage, protects your do against humidity, and fights frizz. Watch your hair become luxuriously soft, smooth, beaming with shine and just downright dreamy.Brand StoryOur innovations a..

Product DescriptionIs your hair so parched, so thirsty, so starved for moisture that only a serious drink could quench its thirst? This intensely hydrating treatment turns on the waterworks to help even extra-dry, over-processed hair feel soft, smooth, and touchable again.Brand StoryOur innovations are designed to return hair to its strongest, shin..

Product DescriptionNeed to mellow that yellow and keep dryness far away from your blonde hair? Solve both problems at once with this instant, neutralizing conditioner for color-treated hair, designed to beautifully hydrate each strand while kicking brassy tones to the curb. Color Balance Purple Conditioner morphs a unique, color-correcting formula ..

Product DescriptionIs your blonde losing its cool? Ditch those unwanted yellow tones with this instant, neutralizing shampoo for color-treated hair that keeps brassy tones at bay. Color Balance Purple Shampoo boasts a unique, color-correcting formula designed to preserve those cool, icy blondes and silvery grays, while safeguarding the vibrancy of ..

Product DescriptionThe instant you spray it on, this brilliant hair guardian springs into action, protecting each strand from the thermal assault of blow-dryers, flat irons, and other damaging heat-styling tools. Along with it? A healthy, glossy sheen that fortifies strands and locks out hair-dulling pollutants.Brand StoryOur innovations are design..

Product DescriptionAchieve long lasting, flawless hairstyles with Joico Power Spray! This high performance formula delivers a powerful hold while keeping your hair touchable and natural looking. Infused with advanced protection, it shields your locks from heat, humidity, pollution, and harmful UVA/UVB rays, ensuring your style stays intact in any e..

Joico Power Spray 11.75 oz / 333 g / 390 ml..

Product DescriptionThis color-preserving shampoo washes away dirt and debris while being gentle to color-treated hair. With its luscious lather formulated with antioxidant-rich African Manketti and Argan oils, youll actually help extend the life of your shades vibrancy and fight future damage every time you wash. Maintains over 82% of haircolor aft..

Product DescriptionChoosing a shampoo that wont zap the zing out of your new shade is obvious but youd also be wise to follow up with this color-locking conditioner. Our extra-conditioning formula, with African Manketti and Argan oils, helps shield your hues vibrancy, while hydrating overtime to strengthen hair and reduce breakage.Brand StoryOur in..

Product DescriptionFOR BOND STRENGTHENING & COLOR LONGEVITY With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color. The result: shiny, smooth, clean strands-wonderfully resilient and healthy-l..

Product DescriptionFor Bond Strengthening and Color Longevity: Replenish moisture and build resilience every day without weighing hair down. Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. The joi of healthy hair is our promise and our commitment.Brand StoryOur innovations are design..