Introducing Smooth Whip Matte Lip Cream, never before seen vibrant lip smoothers. Giving all day smooth sensation while nourishing your lips for all day comfortable wear. Get your smooth on with 24 vibrant lip smacking smooth shades in a comfortable matte finish that deliver maximum color payoff in just one swipe. Say goodbye to texture and lines w..

We named this collection the Ultimate Shadow Palette because that\'s exactly what it is-a pro-level palette packed with 16 high-performance eyeshadows and pressed pigments in a rainbow of inspired shades. Available in various striking color combinations - Ultimate Queen, Cool or Warm Neutrals, Bright and Smokey/Highlight - each set features a vivid..

Introducing Smooth Whip Matte Lip Cream, never before seen vibrant lip smoothers. Giving all day smooth sensation while nourishing your lips for all day comfortable wear. Get your smooth on with 24 vibrant lip smacking smooth shades in a comfortable matte finish that deliver maximum color payoff in just one swipe. Say goodbye to texture and lines w..

Turn up the intensity with the Ultimate Shadow & Liner Primer! This vegan eye primer is infused with vitamin E and available in 4 skin-adapting shades. It increases vibrancy and extends wear of shadow and eyeliner. Super creamy formula with a soft blurring effect creates the perfect canvas for infinite eye looks. Wear it on it\'s own for a lightwei..

Celebrate our 21st birthday with our best-selling NYX butter Gloss! This buttery soft, silky smooth & decadent fan favorite lip gloss delivers sheer to medium coverage that melts onto your lips. Never sticky and always supple and kissable, plus it stays put and won\'t feather! Gorgeous on its own, over your favorite lipstick or lip liner and comes ..

Buttery soft and silky smooth, our decadent Butter Gloss is now available in sumptuous shades! Each glossy color delivers sheer to medium coverage that melts onto your lips and is never sticky, leaving your lips soft, supple and kissable...

Glam things up a notch and shine like the star you are with our sparkling Face & Body Glitter, available in light-catching shades ranging from ruby red and multi-colored purple to bronzy brown and yellow gold. Pair with our Glitter Primer for a sparkle-perfect look...

Introducing 8 new members to our 1-selling gloss family: Butter Gloss Brown Sugar! Our OG gloss, now featuring 8 new rich, dark and buttery soft shades with the same iconic sweet scent. Ready to melt on your lips, these shades are curated to flatter a wide range of brown skin tones for a perfect nude match. From warm peaches to rich, deep browns, t..

The boyfriend jean of the eyebrow world has arrived! Our new dual-ended Fill & Fluff Eyebrow Pomade Pencil features a retractable, teardrop-shaped pomade bullet for shading, plus a micro paddle brush for blending on the flip side. It comes in eight matte colors with a smooth, waxy texture and pigmented finish. Perf for draw- ing the effortless boy ..

The boyfriend jean of the eyebrow world has arrived! Our new dual-ended Fill & Fluff Eyebrow Pomade Pencil features a retractable, teardrop-shaped pomade bullet for shading, plus a micro paddle brush for blending on the flip side. It comes in eight matte colors with a smooth, waxy texture and pigmented finish. Perf for draw- ing the effortless boy ..

The boyfriend jean of the eyebrow world has arrived! Our new dual-ended Fill & Fluff Eyebrow Pomade Pencil features a retractable, teardrop-shaped pomade bullet for shading, plus a micro paddle brush for blending on the flip side. It comes in eight matte colors with a smooth, waxy texture and pigmented finish. Perf for draw- ing the effortless boy ..

Doll up your lips in plush and vibrant color! Our Liquid Suede Cream Lipstick glides on and sets into a striking matte finish. Now available in 12 more velvety-soft shades, this waterproof lippie creates a positively polished look with every swipe...

Meet our 1 Micro Brow Pencil! She may be micro, but she\'s major with strong precision for naturally filled in brows. Fill in sparse areas and define your natural shape with ease and control! Join the micro brow fan club for perfectly filled brows that last all day! Choose from a wide range of 12 inclusive, vegan and waterproof shades to complement..

Meet our 1 Micro Brow Pencil! She may be micro, but she\'s major with strong precision for naturally filled in brows. Fill in sparse areas and define your natural shape with ease and control! Join the micro brow fan club for perfectly filled brows that last all day! Choose from a wide range of 12 inclusive, vegan and waterproof shades to complement..

Meet our 1 Micro Brow Pencil! She may be micro, but she\'s major with strong precision for naturally filled in brows. Fill in sparse areas and define your natural shape with ease and control! Join the micro brow fan club for perfectly filled brows that last all day! Choose from a wide range of 12 inclusive, vegan and waterproof shades to complement..